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臺大管理論叢
NTU Management Review |
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| 200906 (19:2期)期所有篇 |
- 外國銀行追隨企業顧客或勞工顧客到臺灣嗎？：「追隨顧客」理論在臺灣之實證 Do Banks Follow Their Corporate or Non-corporate Customers to Taiwan?: A Test of "Follow the Customers" Hypothesis
- 評估信用保險手續費的新思維：風險中立評價模型與保險精算原理的結合 A New Approach to Evaluate Guaranty Fees on Credit Guarantee Schemes: The Combination of Risk-Neutral Model and Actuarial Valuation Principles
- 選擇權賣方有利可圖嗎：加價利益的觀點 Options Sellers Gain the Extra Profits: The "Mark-Up Interest" Opinion
- 博達案對會計師簽發繼續經營有重大疑慮查核意見之影響：調節效果之探討 The Effects of the Procomp scandal on Going Concern Audit Opinions: An Investigation of the Moderating Effects
- 零售量販業者企業流程的重現與評估 A Process-Wide Investigation on the Retailer Business Process
- 網路興起對雙占廠商產品差異化決策、定價策略與社會福利之影響 The Duopolists' Equilibrium Product Differentiation and Pricing Strategies and the Welfare Implications of Internet Markets
- 網路動態階梯式訂價模式對消費者集購意願之影響 Consumer's Group Buying Intention in Dynamic Pricing Mechanisms of Internet-Based Selling
- 關係（Guanxi）與消費者購前知覺風險：主觀專業知識之調節效果 Guanxi and Consumers' Perceived Pre-purchased Risk: A Moderating Effect of Consumer Expertise
- 顧客之服務參與對其與企業關係強度影響之研究 The Relationship between Customer Participation and Customer Relationship Strength
- 多層次模型方法論：階層線性模式的關鍵議題與試解 Methodology of Multilevel Modeling: The Key Issues and Their Solutions of Hierarchical Linear Modeling
- 面試官行為、企業雇用形象對應徵者工作選擇意圖的影響：以國防役男甄試為例 The Effects of Interviewer Behavior and Corporate Employment Image on Applicant Job Choice Intention: The Case of Applicants for the Defense Military Service
- 預算參與對管理者效能之影響：自我效能與態度的中介角色 Budgetary Participation's Effect on Managerial Outcomes: Mediating Roles of Self-efficacy and Attitudes toward Budgetary Decision Makers
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