北商學報 Journal of National Taipei College of Business
201001 (17期)期所有篇
應用危機情境溝通理論（SCCT）探討網路商店危機回應策略 Applying Situational Crisis Communication Theory (SCCT) to Investigate Crisis Response Strategy of Online Stores
董事會特性、產業群聚與公司績效之關聯性分析：以臺灣上市、上櫃資訊電子業赴中國大陸投資為例 Board Characteristics, Industrial Clustering and Corporate Performance: An Empirical Study of Taiwan IT Companies Listed on the TSEC and OTC Investing in China
企業規模對遴選主管決定因素之影響研究 The Study of the Influential Factors of the Enterprises’ Size to Executives’ Selection
員工積極上行溝通與個人-工作契合度之關係－－以主管-部屬交換關係為干擾變數 A Study of Relationship between Personal Strategies and Person-Job Fit-Using Leader-Member Exchange as Moderator
以消費者特性與創新性探討消費者採用第三代行動通訊服務之關鍵因素研究 The Research of the Key Factors of Adopting 3rd Generation Mobile Communication Services with Characteristics of Consumers and Innovativeness
