臺灣上市公司董事薪酬影響因子之研究 The Determinants of Director Compensation of Taiwan Listed Companies
新產品延期上市與零售商調適度關係之研究 Explaining Retailers' Adaptation to Delays in New Product Introductions
當簡訊遇上前導：品牌熟悉度、互動性、個人化、誘因之好奇效果 When Mobile SMS Meets Teaser: The Curious Effects of Brand Familiarity, Interactivity, Personalization, and Incentives
增量、升級或折扣？促銷框架對成本配置及相對偏好的影響 Bonus Pack, Upgrading or Price Discount? The Impact of Promotional Framing on Consumers' Cost Assignments and Relative Preference
聯合忠誠度方案對於消費者購買行為之影響探討 The Impact of Multivendor Loyalty Programs on Consumer Purchase Behavior
跳躍擴散模型下固定比例債務債券之評價、風險構面與其避險機制 The Pricing, Credit Risk Decomposition and Hedging Analysis of CPDOs under the Levy Jump-Diffusion Model
董事會特性與實質盈餘管理 Board Characteristics and Real Earnings Management
