海峽兩岸2021年網路十大流行語之修辭對比分析研究

Comparative Research on the Rhetoric of Internet Catchphrases Between Taiwan and Mainland China in 2021

隨著網路的崛起，在我們日常生活當中，幾乎已經離不開網路的使用。而隨著網路快速變遷的特性，新一代的網路語言變化，更勝以往。爰此，本文特針對2021年，兩岸所公布的網路十大流行用語，進行修辭學上的對比分析，以了解兩岸網友在網路流行語的修辭使用上，其類別以及異同為何？本研究採用了美國貝瑞岱的對比分析研究模式，過程包含四個階段：描述、解釋、併排、與對比分析。研究發現，台灣與大陸網友在十大流行語的修辭使用上，因有兼格現象的產生，各達十一類、十五次，扣除共同使用部分，合計共使用了十八類、三十次。兩岸網友共同使用到的修辭格包含了「別解」、「飛白」、「引用」以及「省略」四類。而差異部分則包含了「節縮」以及「倒裝」等十一類。

With the introduction of the Internet, its use become almost inseparable in our daily lives. Also, with the rapidly changing characteristics of the Internet, more new language is emerging than ever before. Accordingly, the current research conducted a rhetorical analysis of the top ten popular terms on the Internet released in Taiwan and Mainland China in 2021, to understand the varying rhetorical uses of Internet catchphrases by netizens, their categories, similarities and differences. The research adopted the comparative research method proposed by Bereday, and the process consists of four steps: description, interpretation, juxtaposition, and comparison. The study revealed that in the rhetorical use of the top ten catchphrases by Taiwanese netizens, there were a total of 11 categories due to the twofold phenomenon. On the other hand, netizens in Mainland China had as many as 15 categories of rhetorical uses among the top ten catchphrases. The figures of speech commonly used by netizens on both sides of the Taiwan Strait consisted of four categories:“borrowing”,“punning”,“quoting”, and“omitting”. The differences included eleven categories such as“contraction”,“flip”etc.