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電子商務學報 Journal of E-Business |
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201409 (16:3期)期所有篇 |
- 部落客意見領袖信任轉移影響之研究:推敲可能性模式觀點 The Study of Trust Transference Impact of Opinion Leader (Bloggers) on Consumer’s Purchase Intention: An Elaboration Likelihood Model
- 機械式及有機式補救機制對補救績效之影響:以線上購物業者為例 The Influences of Mechanistic and Organic Recovery Approach on Recovery Performance: An Empirical Validation of Online Retailer
- 虛擬社群使用者忠誠度之實證研究:基礎人際關係導向觀點 An Empirical Study of Users’ Loyalty on Virtual Communities: The Prospective of Fundamental Interpersonal Relations Orientation
- 探討產品模組化對供應鏈關係品質、知識分享及新產品開發績效間關係之調節作用 Moderating Influence of Product Modularity on Relationships between Supply Chain Relationship Quality, Knowledge Sharing and NPD Performance
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