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管理評論 Management Review |
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201101 (30:1期)期所有篇 |
- 掌握價值活動重組契機——後進廠商的邊陲進入策略 Capturing Value Activity Restructuring Opportunities-Attackers’ Niche Entry Strategy
- 夥伴資源、創業策略與創業績效:以臺灣資訊電子新創事業為例 Partner Resources, Entrepreneurial Strategies, and Entrepreneurial Performance: A Study of Taiwanese Information and Technology New Venture
- 部落格迴響一致性對讀者態度之影響 The Impact of Comment Consistency on Blog Surfers' Attitudes
- 重新探討零售業顧客滿意度:比較享樂型與功能型購物價值之差異 Re-examining Customer Satisfaction with Retailers: Differences between Hedonic and Utilitarian Shopping Value
- 以買方與賣方觀點探討內線交易對股票價量之影響 The Impact of Insider Trading on Stock Price and Volume-Perspectives from Buyers and Sellers
- 人際網絡對家計單位金融服務支出之影響:臺灣家戶跨年度分量迴歸分析 The Impacts of Interpersonal Networks on Households' Financial Service Expenditures: Cross-Year Quantile Regression Analysis for Taiwan Households
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