英文摘要 |
This special issue attempts to establish an analytic framework for the study of drinking culture by connecting it with the key concept of singularity and food activism in a broader sense. This is also a response to the current issues that the alcohol industry faces in Taiwan. Taiwan open the market for alcohol beverage imports in 1987, joined the WTO in 2002, and terminated the alcohol monopoly system that had been in force since 1922. Since then, alcohol production and consumption have entered a new era; drinking culture becomes more popular and trendy. It is easier to obtain information on how to purchase, preserve, and taste alcohol drinks. Imported wine and alcohol beverages are widely displayed and promoted in hypermarkets as well as in small chain stores. There are all kinds of professional and amateur media, guides, apps, and critics about alcohol beverages; online bloggers teach people how to match food and drink; everyone tries to tell the story about the“uniqueness”of certain alcohol beverages for collecting purposes. In all these seemingly vigorous developments, there are questions worth our consideration: Where does the precious value and uniqueness of certain alcoholic beverages come from? |