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管理學報 Journal of Management and Business Research |
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201002 (27:1期)期所有篇 |
- 新產品延期上市模式與消費者購買決策 New Product Introduction Delays and Consumers’ Purchase Decisions
- 網路品牌個性對品牌權益影響效果探究 Exploring the Impact of E-Brand Personality on E-Brand Equity
- 經驗學習、替代性學習對再併購機率的影響:以臺灣上市櫃製造業為例 The Impacts of Experiential and Vicarious Learning on the Hazard Rates of Sequential M&As: An Empirical Study on Taiwanese Listed Manufacturing Industries
- 行動導向的創業歷程:以複雜調適系統觀點再現創業經驗 Action-Oriented Entrepreneurship: Representation of Entrepreneurial Experience on CAS Perspective
- 應用靜態與動態方法建構共同基金的投資組合 Using Static and Dynamic Approaches for the Mutual Funds Portfolio Selection
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