善用傳播共鳴力的廣告策略家:太笈策略傳播股份有限公司董事長──洪志勳 The Advertising Executive Who Effectively Employs the Resonance of Communication Hong, Jacky, Toplan Marketing Co., Ltd. Chairman
利益大眾的公關危機處理女王:利眾公關顧問股份有限公司董事長──嚴曉翠 The Public Relations Queen Who Benefits All and Assuredly Manages Crises Yen, Liza, One for All Public Relations Consultants Chairman
好康在哪裡?探討社群媒體參與、知覺價值對購買意願之影響以PlayStation遊戲為例 Where to Get Freebies the Influence of Social Media Participation and Perceived Value on the Consumers’Purchasing Intention: A Case Study of PlayStation’s Game
台灣廣告產業面,對疫情衝擊的競爭契機與營運佈局之研究 The Study on the Competition and Management of Taiwan’s Advertising Industry after the Impact of COVID-19 Pandemic