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觀光休閒學報
Journal of Tourism and Leisure Studies |
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| 201012 (16:3期)期所有篇 |
- 從性別與年齡探討銀髮族安康旅館服務與設備需求之差異 Gender and Age Variations on Demand of Services and Facilities for Wellness Hotels among Older Adults
- 民宿旅遊地意象量表與旅遊地品牌之建構 Establishment of Bed and Breakfast Destination Image Scale and Destination Brand
- 「您被Blog說服了嗎？」——探討領隊部落格對消費者購買意願影響之研究 “Are You Convinced by the Blog?” – Evidence from the Effect to Consumers’ Purchase Intention by the Tour Leaders’ Blogs
- 關係利益、關係傾向與忠誠度之關係：農業旅遊初次與重遊遊客之比較 Relationships among Relationship Benefit, Relationship Proneness and Loyalty: Comparison between First-time and Repeat Agritourists
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