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朝陽商管評論
Chaoyang Business and Management Review |
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| 201706 (16:1期)期所有篇 |
- 門市業務員影響策略、顧客溝通風格與銷售績效之研究 The impact of customers’ communication styles on the effectiveness of salespeople’s influence strategies
- 應用使用滿足理論探討動漫觀賞者之情緒調適研究 Use and Gratification theory In the study of Animation Viewers’ Emotional Adjustment
- 餐飲業服務失誤補救策略 Service Recovery Strategies for Catering Industry
- 公司進行減資之長期經營績效探討 Performance of Firm's Capital Reduction
- 散戶人格特質對投資行為影響之分析-基於展望理論的實證分析 The Effect of Personality Characteristics of Individual Investors’ on Investor Behavior - Empirical Analysis Based on Prospect
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