以人本思維帶領團隊前進的T型領導人──凱絡媒體服務股份有限公司董事總經理，盧人瑞

A T-Shaped Leader Guided by Human-Centered Philosophy Lu JJ, Managing Director, Carat Taiwan

在行銷傳播領域擁有近三十年實戰經驗的盧人瑞，憑藉對廣告的熱忱與對科技的前瞻眼光，成為產業變局中成功帶領企業進行數位轉型的先行者。盧人瑞大學畢業後選擇立即投身廣告業累積經驗，並遠赴海外進修資訊科技，藉此逐漸培養融合行銷專業與數位技術的工作模式。面對快速變動的市場環境，盧人瑞「以人為本」，以明確務實的領導方式帶領團隊；同時將設計思維與AI協作方法導入組織流程，使策略從規劃到執行得以在具系統性的邏輯中進行，在行銷傳播領域開創新格局。

Possessing nearly thirty years of practical experience in the field of marketing communications, Lu Jen-Jui has established himself as a pioneer in successfully leading corporate digital transformation amidst a shifting industry landscape, driven by his passion for advertising and forward-looking vision regarding technology. Following his university graduation, Lu chose to immediately immerse himself in the advertising industry to accumulate experience. He subsequently pursued advanced studies in information technology abroad, thereby gradually cultivating a professional approach that integrates marketing expertise with digital technology. In the face of a rapidly changing market environment, Lu leads his team with a ''humancentric'' philosophy and a clear, pragmatic leadership style. Furthermore, he has incorporated Design Thinking and AI collaborative methodologies into organizational processes, ensuring that strategies—from planning to execution—are conducted within a systematic logic, thereby breaking new ground in the field of marketing communications.