公視集團爭議之報載論述分析

An analysis of newspaper discourses of Taiwan Public Television

This paper aims to analyze issues about Taiwan Public Television in 2001, 2008, and 2012. In addition, this article is aimed at newspaper commentators, academic intellectuals, professionals and the general public in the newspaper on the discussion. We make a study of the newspapers such as ＂United Daily News＂, ＂China Times＂, ＂Liberty Times＂ and ＂Apple Daily＂, and analyze 136 related public opinions. This article has three findings. First, newspaper commentators(37%) and academic intellectuals(32%)are the main contributors to the discussion about public television(PTV), while general public is the less(10%). In terms of diachronic perspective, there is a growing trend in the general public's discourse. Second, In terms of the direction of discussion, academic intellectuals always express support for PTV. On the other hand, newspaper commentators always criticize that political power Intervenes in PTV operation. In this regard, we think that newspaper commentators often take the position of gatekeepers to supervise the relationship between political powers and PTV, but take a more conservative attitude to the development of PTV. Third, this paper finds that＂ publicity of participation＂ and ＂publicity of discourse＂ have the opposite trend of development. This means that although the types of participants in the PTV discussion are more and more diverse, the quality of the related discourse has not been improved. To sum up, we find that as the ＂political opportunity＂ for implementing the PTV becomes smaller, the related policy discussion space is becoming more and more restricted. Therefore, we argue that more capable members must draw public attention to public policy issues about PTV in order to accumulate civil society ＂bottom up＂ reform forces.