在歷史過程中不斷轉身：臺灣電視節目60年的發展與反思

Continuous transition throughout history: Reflection on the development of Taiwanese TV programs over the past 60 years

本書以臺灣電視自1962年成立第一家電視臺發展至今，為歷史軸線，分別以「播出六十年」、「節目產製」及「轉型與競爭」三大部份，從不同的角度分析臺灣電視節目的演變，在不同時代面臨的問題與挑戰。各章節雖各自獨立，但綜觀全書，亦可看到電視節目的製作及內容，在歷史過程中不斷受政治與經濟雙重影響。電視是科技產物，科技伴隨著社會的發展，使得電視不斷地演變，對社會的意義亦隨之改變。

This book traces the development of TV industry in Taiwan from the establishment of the first television station in 1962 to the present day. It covers three parts: sixty years of TV broadcasting, program production, and transformation and competition. Each part analyzes the evolution of Taiwanese television programs from virous perspectives and examines the challenges faced in different eras.
While each chapter stands alone, the book reveals how TV program production and content have been continuously influenced by both political and economic factors throughout history. Television is heavily influenced by technology. Alongside social development, transition in TV industries occurs constantly, and so its social significance to the society various.