英文摘要 |
The assessment of the quality of a chain of motels involves geographical location, service quality, neatness and the completeness of the equipment in the hotel and the room. Among them, the geographical location is a fixed element because the hotel construction has been completed; however, the service quality and neatness can be improved through educating the employees to strengthen the management and training. The completeness of equipment in the hotel and room can be maintained by employees’maintenance on the equipment on normal days and manufacturers’continuous repair and maintenance. This research uncovered the key elements for hotel management in an objective and effective way via the reasonable assessment mechanism and actual data analysis, to provide reference to hotel management team. This research sorted out the success factors for the hotel management and integrated three dimensions according to their factor characteristics: overall quality of hotel management, perfect finance and good crisis management ability are primary considerations for the hotel management team, followed by the service quality and the establishment of standardization systems and custom service’s SOP. Managers can improve the plan to combine the“increase income and reduce expenditure plan”so as to disclose the goal of budget and final account in each stage. The establishment of budget and final account can indicate the expenditure application ratio, implementation degree for the yearly projects, use direction of management fees, etc., so that the tourists can improve the degree of perception for the hotel service and accommodation quality. Whenever there is the“error in service and remissness in hotel software and hardware management”, tourists will be doubtful about the trustworthiness of the hotel and the high-quality service previously provided by the hotel management team will lost. |