公共圖書館做為知識傳播的媒介：以讀者為中心的閱讀推手――以高雄市立圖書館為例

Public Library as a Medium for Knowledge Dissemination: A Usercentered Reading Promoter -- the Case of Kaohsiung Public Library

資訊傳播的過程略分為資訊的產出、加值與管理、行銷與傳播，過去傳統公共圖書館擅長蒐集、組織、典藏，注重資訊的加值與管理，可說是處於資訊傳播的中游，隨著閱讀風氣的興盛，近年高雄市立圖書館以讀者為中心，將服務觸角延伸至資訊傳播的上游及下游，重視知識的生產與創新行銷。讀者導向型的閱讀推廣服務，深化公共圖書館的功能，不僅主動提供民眾館藏與服務，並利用多角化經營模式積極與民眾建立連結關係，潛移默化中培養民眾閱讀習慣，加值日常生活。本文探討高雄市立圖書館如何藉由知識生產、新知傳播與文化服務、組織變革及空間改造等面向的轉型，累積城市思考的力量，成為市民生活的第三空間。

The process of information dissemination consists the production, value-add and management, marketing and dissemination of information. In the past, public libraries were good at collecting, organizing, and repository, and also focus on information management. That is, it stands at the midstream of the information dissemination. With the rise of reading awareness, Kaohsiung Public Library began to offer user-centered services – to outreach the upstream and downstream information flow, which means the knowledge production and innovative marketing. User-centered practices intensify library's features, not only supply collection and services in an active way, but building connection with citizens by diversified strategies. The aim of all these actions is to assist citizens in building up reading habits and enrich citizens' daily life. The study shows how Kaohsiung Public Library uses the knowledge production, knowledge dissemination, organizational change, and spatial transformation to accumulate the thinking power of the city, and to prompt public libraries to become the 'third place' for citizens.