展示形成前評量：以國立科學工藝博物館「夢想號」展示廳更新為例

Front-end Evaluation of Exhibition: Take the Renewal of “Fantasy” at the National Science & Technology Museum as an Example

位於國立科學工藝博物館（以下簡稱科工館）地下一樓的「兒童科學園：夢想號」（以下簡稱「夢想號」）即將進行展示更新，為擬定相關展示目的，內容要旨及展示方法，進行展示形成前評量，期望透過非正式觀察「夢想號」展廳的觀眾行為模式、與家長及焦點團體的深度訪談，與專家群進行訪談所得出之主題分析，評估原規劃之設定是否與觀眾期待相符。研究結果獲知：策展人展示更新的目的「讓參觀者得以認識世界各國不同的文化與相關的科學發明，以拓展兒童的世界觀」與觀眾期待相符。展示主題與內容上，觀眾期望了解冰天雪地世界及熱帶島嶼風情，因此也將以此為造景及主題，介紹當地特殊動植物、風土民情及日常生活所需之科學知識。展示方法將採孩童最喜愛的遊戲方式呈現，並著重於獨自探索更多於親子陪同，讓孩童發揮創意以培養自主思考的能力。空間也將採明亮而開放的方式，設置家長休憩區，讓孩童及家長均能安心參觀。基於上述之形成前評量的結果，未來「夢想號」將朝上述方向進行設計規劃，以符合觀眾的期待。

The ''Fantasy'' which is located on the ground floor of the National Science and Technology Museum (hereinafter referred to as NSTM) will be renewed soon, therefore, a front-end evaluation for planning the purposes, themes and directions of the future exhibition was used. By informal observation, formal visitor testing and interviews with parents, focus groups and museum experts, the original planning setting was evaluated to see whether it matched with the audience's expectations. The results of the study were: the purpose ''to allow visitors to know different cultures of the world and related scientific inventions to expand the world view of children'' was in accord with visitors' expectations. For the themes and contents of the exhibition renewal, the audience wanted to know more about the snow world and tropical islands, which gave the curator the direction of using landscapes of such to introduce relevant local animals, plants, customs and daily science. “Play” will be the major presentation method and self-exploration will be focused more than the parent guided one in order to develop children's own thinking and creativities. The whole exhibition gallery will be arranged bright and open, and more resting area for parents will be prepared to meet their needs. The future renewal of ''Fantasy'' will be designed and planned to meet the above mentioned expectations of the audience.