我國資訊通訊產品在美國市場競爭力之分析

Analysis of the Competitiveness of Taiwan’s IT Products in the U.S. Market

資訊通訊產業對我國經濟成長的貢獻逐年提升，近年來東亞各國亦大力發展資訊通訊產業，2001年美國經濟成長減緩，資訊大廠營收不佳，國內資訊業者在低價競爭的威脅下，電腦週邊設備產品在美國市場的競爭力不降反升，另通訊產品在美國市場的競爭力雖逐年下降，惟我國主力產品的競爭力仍呈上升趨勢。另以產品單價來看，我國主力產品在美國市場的出口單價並未有大幅下降趨勢，顯示我國產品之技術層次較高，可避免陷於低價競爭。

The information industry has gradually gained importance in Taiwan’s economy. Despite severe competition from other Asian countries and the cooling of U.S. import demand, Taiwan’s computer and peripheral exports actually gained competitiveness in the U.S. market in 2001. And while Taiwan’s telecommunication exports have experienced a gradual loss of competitiveness in the U.S. market, its main exports have become more competitive there. This serves to demonstrate that the relatively high technical content of Taiwan’s products has shielded them from low-price competition.