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篇名
Integrated Resort Industry Development: Experience of Macao and Singapore
作者 洪瑞英楊文廣李素箱
中文摘要
In Asia, numerous governments have encouraged integrated resorts (IRs) industry development to improve the well-being of the population, economical growth and competitive advantage. This investigation utilizes the adjustment Diamond Model (Porter, 2010) to discuss the IRs industry develops in Macao and Singapore where this industry has been opened procedures. Here it utilizes the fuzzy Delphi method to find the key indicators about IRs industry development successful in Asia. Finally, the investigation finds that the whole environment (politic, economy, society, and technology) is stable and if the output from its service industry accounts for over 70% of its GDP when developing and promoting an IRs project is very important and primary. Besides, the related indicators with Demand Conditions, a repositioning and of the people’s concept and an adsorption of new thinking of gaming business and IRs - should be undertaken, in order to raise IRs related personnel’s quality and ability in the nation (region) to form industry synergy.
起訖頁 1-22
關鍵詞 綜合娛樂區國家競爭優勢模糊德爾菲法Integrated resorts industryCompetitive advantages of nationsFuzzy Delphi method
刊名 朝陽商管評論  
期數 201012 (9:2期)
出版單位 朝陽科技大學管理學院
該期刊-下一篇 臺灣上市公司國際合資宣告對股東財富影響之研究
 

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