This study contributes to settlement studies through the lens of popular religion, asking how informality and localized resilience are produced through “domestic shrine–row house–ritual service” practices amid the socio-cultural and urban-spatial transformation of postwar Tainan’s newly urbanized districts. Using Geographic Information Systems (GIS) analysis, it maps contrasting religious landscapes between Tainan’s historic core and the newly urbanized Eastern District. The former is structured by a temple–territory (temple–neighborhood) system sustained by long-standing communal alliances, whereas the latter is marked by domestic shrines incorporated into row houses, indicating deterritorialized religious space and migrant-centered networks formed alongside urban expansion.
These flexible and individualized practices reveal both religious personalization and the adaptive strategies through which migrants build, maintain, and mobilize ties as they settle into unfamiliar urban environments. Drawing on interviews and spatial elicitation, the study identifies three embedding types—inserted, independent, and appropriated—that show how shrine practitioners negotiate ritual, domestic, and social functions in everyday life. The spatial sequence from the indoor “altar–deity images–incense burner” to the outdoor Tiangong (Heaven) censer forms an axis extending from private to public, temporarily expanding into the neighborhood during festivals and ritual-service events.
The incorporation of domestic shrines into row-house neighborhoods thus constitutes an informal adaptive process through which individuals cultivate community-building strategies while generating relational modes of neighborhood accommodation. By mediating between private belief and public interaction, practitioners foster social inclusiveness within evolving urban contexts. This study argues that these practices not only depict livelihood landscapes in Tainan’s postwar urban history but also enact a situated form of cultural resilience amid ongoing socio-cultural and spatial transformation in contemporary urban Taiwan.