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篇名
電視單元戲劇展現之社會
並列篇名
The Dramatic Content and Social Messages Delivered by the Television Series
作者 蔡琰 (Yean Tsai)
中文摘要
電視閱聽人從電視內容探索社會,尋求社會認同,並增進社會價值觀,原是電視訊息與社會文化不斷交流的結果。本文目的即在研究電視單元戲劇向閱聽人傳播的社會及文化訊息。本文以內容分析法、現象學美學法統計與歸納了八十二年四月份三十六集單元劇,探索電視單元戲劇節目建構的社會現象、人物與環境的交流方式,及劇中傳播的意識型態和社會價值。研究發現,單元劇在一般呈現方式、人物、情節、戲劇性衝突與危機的描寫方面,均發生失衡與刻板之印象。單元戲劇節目中呈現的社會現象只是虛構的外觀,不是作者所意識的社會實質。劇中最終世界展現互助、和諧、順從等意識型態,同時鼓勵傳統的克己、善良等社會價值。
英文摘要
The purpose of this study was to investigate the dramatic content and social messages delivered by the three television networks' drama series in Taiwan. Television messages were considered in this study as a production manufactured by the mainstream cultural industries with strong ideological implication from the dominant class. These messages were also treated here as the major source of the social cognition and value systems for the general public. Phenomenology and content analysis were used in this study to explore the context of 36 episodes broadcasted on the three commercial channels in Taiwan in April, 1993 for a purpose to, first, find out the frame and social values contained in these drama series, and second, interpretate and reconstruct the way of life revealed in these episodes. It was found that the sociological pheonomenon presented in these episodes was not necessarily a good reflection of the essence of the society. Many characters and plots were stereotyped, and therefore unable to maintain any dramatic effect. The fictional world depicted in the television drama, on the other hand, continued to show traditional Chinese values such as coordination, harmony, obedience, chastity, and left out with little effort, if ever, to explain.
起訖頁 41-66
刊名 廣播與電視  
期數 199312 (3期)
出版單位 國立政治大學廣播電視學系
該期刊-上一篇 大陸有線電視法規之研究
該期刊-下一篇 電視新聞配樂對閱聽人的影響
 

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