應用情境相依資料包絡分析法（Context-Dependent DEA）評估縣市文創產業發展

Evaluating the Development of Cultural and Creative Industries of Taiwan’s Cities and Counties Using Context-Dependent DEA

創意城市概念的提出，結合了城市經濟發展與文化創意產業之間的討論，為了瞭解台灣縣市在創意城市治理上的表現，本文以2010年縣市重新區劃以及文化創意產業發展法公告實施後，對於文化創意產業重新界定之業別進行研究，以各縣市的文化創意產業資料進行績效評估。利用情境相依資料包絡分析法進行分析，期能了解（1）台灣各縣市創意城市治理之效率。（2）利用相對吸引力值與相對進步力值探討其競爭優劣勢，並借此擬定治理策略。本研究採用之投入項為「平均每萬人所享有的科學文教支出」、「平均每萬人的文創產業就業人數」、「平均每萬人的藝文展演活動場次」、「平均每萬人的文化創意產業廠商家數」，產出變數為「文化創意產業總產值」、「參與出席人數」。本文之結果顯示：（1）都市規模較大，其文創產業治理績效較佳；規模較小之縣市難以吸引文創產業與人才進駐。（2）桃園縣、台南市、新竹市、苗栗縣分別是該分層中吸引力最高的縣市，代表這些縣市在分層中的效率表現最佳。（3）高雄市、台南市、新竹市、苗栗縣、花蓮縣為各分層中進步力值最小的縣市，代表這些縣市與領先層縣市的效率差距較小，稍微改善即可趕上。（4）在資源配置部分，各層間之差距Level2到Level4的差距較小，文創產業呈現兩極化之發展。 The concept of creative city combining urban economic development and the cultural and creative industries. In order to understand the creative urban governance performance of Taiwan’s cities and counties, this study evaluated the development of cultural and creative industries of 19 cities and counties in 2010 using Context-dependent DEA. The research objectives are as following. (1)To get the relative efficiency of the cultural and creative industries of Taiwan’s cities and counties. (2)To explore the competitive strength and weakness of each city by relative attractiveness and progress, and develop the governance tactics. In this paper, theinput variables are government spending of every 10,000 people, number of employments of every 10,000 people, artistic and cultural activities of every 10,000 people and manufacturers of every 10,000 people, the output variables are cultural and creative industry efficiency creative output value, number of participants. The conclusions of this paper are as following: (1)The large scale of the cities have better efficiency, and smaller cities have difficulties in attracting excellent human resources and cultural and creative industries.(2)Taoyuan County, Tainan , Hsinchu and Miaoli counties are the most attractive stratification counties , cities and counties on behalf of those in the efficiency of the best performing hierarchical.(3)Kaohsiung, Tainan, Hsinchu, Miaoli County, Hualien County progressive force for all stratification minimum value of counties, cities and counties with the leading layer on behalf of these counties efficiency gap is small.(4)In the allocation of resources, the gap between the layers of Level4 and Level2 are small, the development of cultural and creative industries presents polarization.

The concept of creative city combining urban economic development and the cultural and creative industries. In order to understand the creative urban governance performance of Taiwan’s cities and counties, this study evaluated the development of cultural and creative industries of 19 cities and counties in 2010 using Context-dependent DEA. The research objectives are as following. (1)To get the relative efficiency of the cultural and creative industries of Taiwan’s cities and counties. (2)To explore the competitive strength and weakness of each city by relative attractiveness and progress, and develop the governance tactics. In this paper, theinput variables are government spending of every 10,000 people, number of employments of every 10,000 people, artistic and cultural activities of every 10,000 people and manufacturers of every 10,000 people, the output variables are cultural and creative industry efficiency creative output value, number of participants. The conclusions of this paper are as following: (1)The large scale of the cities have better efficiency, and smaller cities have difficulties in attracting excellent human resources and cultural and creative industries.(2)Taoyuan County, Tainan , Hsinchu and Miaoli counties are the most attractive stratification counties , cities and counties on behalf of those in the efficiency of the best performing hierarchical.(3)Kaohsiung, Tainan, Hsinchu, Miaoli County, Hualien County progressive force for all stratification minimum value of counties, cities and counties with the leading layer on behalf of these counties efficiency gap is small.(4)In the allocation of resources, the gap between the layers of Level4 and Level2 are small, the development of cultural and creative industries presents polarization.