|
中山管理評論
Sun Yat-sen Management Review |
|
|
| 202412 (32:4期)期所有篇 |
- 點數聯名卡之產品知識對品牌知覺利益與顧客滿意度的影響 The Effect of Product Knowledge of Point Co-branded Cards on Brand Perception Benefits and Customer Satisfaction
- 服務型機器人於新零售創新應用之服務設計思考 Service Design Thinking for Applying Service Robots in New Retail Innovation
- 家族企業之未來環保支出揭露與其經濟後果 The Disclosure of Environmental Expenditures of Family Firms and its Economic Consequences
- 有利選擇、逆選擇或道德危險？探討再保險市場的資訊不對稱 Propitious/Adverse Selection or Moral Hazard? Information Asymmetry in the Reinsurance Markets
|
|
|
新書閱讀
最新講座
優惠活動
|
