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觀光研究學報
Journal of Tourism Studies |
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| 200412 (10:4期)期所有篇 |
- 電視烹飪節目收看動機與收看滿足之研究——以臺北市觀眾為例 A Study on the Viewing Motivation and the Viewing Gratification of TV Cooking Show Viewers
- 旅館餐飲人員賦能認知與服務導向組織公民行為之關聯——從領導者與成員交換理論的觀點 The Relation of Hotel Food/Beverage Employees’ Empowerment Cognitions to Service-Oriented Organizational Citizenship Behaviors: A View of Leader-Member Exchange Theory
- 臺灣地區旅館業網站經營收益來源之分析 The Analysis of Revenues for Websites of Taiwanese Hotel Industry
- 旅客與旅行業者對旅遊相關法令之認知研究 Study on Passengers and Travel Agencies’ Awareness of Laws and Regulations for Traveling
- 泛舟遊客接觸規範、擁擠知覺、與知覺接觸數量之研究 The Study of Encounter Norms, Perceived Crowding, and Perceived Encounters of Whitewater Rafters
- 地方觀光行銷策略之探討——墾丁地區節慶活動與非活動期間之不同 Tourism Destination Marketing Strategies：The Differences between Festival and Non-fesitval Periods at Kenting Area
- 應用多屬性決策評價觀光旅館業聲望 Evaluating Business Reputation for Hotel Industry by MADM
- 我國觀光餐旅業員工離職傾向研究之內容分析 Content Analysis of Researches for Employee Turnover Intention of Tourism and Hospitality Service Industry in Taiwan
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