應用修正式德爾菲法及層級分析法探討臺灣旅館選址因素 A Research on Location Selection of Taiwan Hotels Based on Modified Delphi Method and Analytic Hierarchy Process
服務接觸中顧客真實性知覺對體驗價值與顧客反應之影響——以民宿業為例 The Relationship between Service Encounters Elements, Consumers’ Authenticity Perception, and Customer Reaction in Service Encounter: A Study of the B&B Industry
安康旅遊市場之區隔：安康生活型態與安康活動偏好 The Segmentation of Wellness Tourism Market: Wellness Lifestyle and Activity Preferences for Wellness Travelers
