企業管理學報 202303 (48:1期)- 元照出版, 月旦知識庫

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202303 (48:1期)

	企業管理學報 Journal of Business Administration

202303 (48:1期)期所有篇
The relationship between brand communication and brand citizenship behavior: Mediating role of brand self-efficacy in multilevel models The relationship between brand communication and brand citizenship behavior: Mediating role of brand self-efficacy in multilevel models Examining ethical leadership’s effectiveness by a dual-path approach Examining ethical leadership’s effectiveness by a dual-path approach