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企業管理學報
Journal of Business Administration |
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| 201812 (119期)期所有篇 |
- 哀兵與優勢者品牌傳記的相對效果：以品牌概念形象、產品知覺身體風險為干擾 The Comparative Effects of Underdog and Top-Dog Brand Biographies: The Moderation of Brand Concept Images and Perceived Physical Risk of Products
- 運動休閒行為理論模式之進化－目標導向行為模式觀點 The Evolution of the Theoretical Model of Sports and Leisure Behavior: The Model of Goal-Directed Behavior Perspective
- 公司治理、環境績效、環境會計資訊揭露與權益價值之關聯性研究-以高污染潛勢工業區為例 Research on the Relationship between Corporate Governance, Environmental Performance, Environmental Accounting Information Exposure and Equity Value- A Case Study of the High Pollution Potential Industrial Parks
- 集團企業責任分攤式查核意見與債信評等 The Effect of the Choice of Shared Audit Reports on Corporate Credit Risk
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