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商管科技季刊 Commerce & Management Quarterly |
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201503 (16:1期)期所有篇 |
- 養生茶商品化評選準則之探討 A Study on Criteria Evaluation for Health Tea Commercialization
- 外部跨組織整合對主動式、回應式市場導向與新產 The Effects of External Inter - Organizational Integration on Proactive Market Orientation, Responsive Market Orientation, and New Product Development Performance
- 以期望確認理論探討背包客對旅遊網站之持續使用意 An Empirical Study of Backpackers’ Continuing Usage Intention of Travel Website: Based on Expectation - Confirmation Theory
- 轉換型領導與新科技使用意圖之關係:自我效能之 Transformational Leadership and Intention to Adopt New Technology: The Mediating Effect of Self-Efficacy
- 世界各主要國家高速鐵路公司營運績效評估之研究 Performance Evaluation of High-Speed Railway Companies in Major Countries Worldwide
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