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科技管理學刊
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| 201903 (24:1 期)期所有篇 |
- 應得權益感與創新行為關係之研究：以創意自我效能為中介變項 Creative Self-Efficacy as a Mediator of the Relationship between Entitlement and Innovative Behavior
- 顧客如何利用網路社群互動促進行為意願：從品牌認同到共同創新 How Consumers Utilize the Interaction in Network Communities to Promote Behavioral Intention: From Brand Identification to Co-Innovation
- 調節焦點與市場導向對於團隊反思及新產品開發績效之影響 The Effects of Regulatory Focus and Market Orientation on Team Reflexivity and New Product Development Performance
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