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餐旅暨觀光
Journal of Hospitality and Tourism |
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| 202112 (18:2期)期所有篇 |
- 旅遊影音廣告內容越一致會越有效嗎？──以社會比較為干擾變數 Is it True on Travel Video Ads that the More Consistent, the More Effective? The Moderating Variables of Social Comparison
- 旅遊會話資本之建構──屏東城市論壇策展之個案研究 Developing Tourism Conversational Capital-A Case Study of the Pingtung City Forum
- 社群打卡熱點：從遊客打卡行為探討目的地的吸引力與意象 The Hotspots of Social Media Check-in: Exploring the Destination Attractiveness and Image from Tourists' Check-in Behavior
- 運用多準則決策模式探討影響遊樂園佈置因子及最適佈置的評估流程 Investigating the Major Impact Factors of Amusement Park Layout and Procedures in Achieving Feasible Layout Using Analytic Hierarchy Process
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