台灣民眾之意識形態、心理特質與投票行為的關係

Political Ideology, Psychological Traits, and Voting Behavior in Taiwan

本文主要探討台灣民眾對左/右意識形態的認知，及其與若干心理特質和投票行為的聯結。所謂的左/右意識形態起源於西方社會，對於台灣的一般民眾具有何種意義？探討其心理動機，是否可借用既有的西方理論？最重要的是，左/右意識形態是否影響像台灣這樣東亞新民主國家的投票行為？
經由網路問卷分析全國性樣本的數據，本研究發現：1.大多數的台灣民眾對左/右意識形態有一定程度的了解，雖然幾乎有一半的台灣民眾自認為「中立」；2.教條主義（dogmatism）為驅動台灣民眾意識形態顯著的心理特質；3.在投票行為方面，最主要的預測因素為政黨傾向，其次為對獨立/統一的態度及自我意識形態。

This research aims to investigate the content of ideology, its underlying psychological motives and relation to voting behavior in Taiwan. Since the terminology originated in the West, how do laypeople conceive of Left/Right outside of the Western context? Can we gauge citizens’psychological motives relying on existing Western theories? Most importantly, how can we predict voting behavior using people’s ideological orientation in a new democracy like Taiwan? Adopting a mixed method approach utilizing both qualitative and quantitative data from a national sample online, findings reveal that: (a) overall, the general public had some understanding of the left-right ideological spectrum, although most people placed themselves at the Center; (b) elective affinities between the epistemic motive of dogmatism and political ideology exhibited the most significant association; and (c) party identification, as opposed to stance on independence/unification and ideology, most significantly predicted voting behavior.