演算法行動主義、民粹主義政黨與政治抗議：以比利時法蘭德斯利益黨抗議「四季」聯合政府籌組為例

Algorithmic Activism, Populist Party and Political Protest: Case Study on Vlaams Belang Protests against the“Vivaldi”Coalition

演算法行動主義是指藉由與一則貼文的互動，促成社群媒體的演算法，提升該則訊息或發佈者的人氣排名，而有助於散播政客或運動相關訊息進而產生影響力。在Facebook社群媒體中，我們看到互動數量愈多（特別是分享數），將會使你的貼文出現在追蹤者動態消息中被看到機會愈大。民粹政黨的追蹤者愈多，他們愈能協助該政黨所聲稱是「代表人民的心聲」。而民粹政黨的高能見度，則能提升其在線上及線下的動員能力，數位化迫使我們去正視民粹主義作為數位中介式溝通的關係。
本文針對比利時民粹極右翼政黨（法蘭德斯利益黨）利用社群媒體（臉書），不僅將自己定位為維護法蘭德斯人民利益的真正代表，並且舉辦群眾集會抗議「四季」聯合政府的籌組，做一完整與詳實的分析。

Algorithmic activism contributes to spreading the message of a politician or movement, by interacting with the post in order to trigger the algorithms of the social media, so that it boosts the popularity rankings of this message and its messenger. In Facebook we see that the number of interactions, and especially shares will make your post more visible on the News Feed of your followers. The more followers the populist party has, the more they will be able to help the party in its claim on‘the voice of the people’. The high-visibility of the populist party has boosted its online and offline mobilization power. Digitalization forces us to look at populism as a digitally meditated communicative relation. This paper presents an analysis that Belgian populist radical right party (Vlaams Belang) uses social media (Facebook) not only to position itself as the ture representative of the Flemish people, but to hold mass protest meeting against‘Vivaldi’coalition.