探討青年返鄉創業資源化的歷程——以鹿港囝仔創辦人為例

The Resourcing Process of a Returnee Youth Entrepreneur: The Case of the Kids From Lukang Founder

近年來，青年返鄉創業已受到各界廣泛重視，於學術研究上卻沒有獲得相應關注。因此，本研究以「鹿港囝仔」創辦人張敬業為案例，以「資源化」(resourcing)觀點探討其返鄉創業的歷程。透過扎根理論方法進行質性資料的蒐集與分析，本研究發現青年返鄉創業歷程是一系列資源化的過程與結果，這一歷程包括返鄉探索期、共伴成長期、模式發展期及擴大影響期等四個階段；每一個階段有對應的資源化基模（參與、連結、生活、共創），引導返鄉創業青年透過「互為主體」的資源化策略行動（取得正當性、並作他用、擴大參與），活用不同的潛在資源（空間、社區夥伴、專案成果、創業者本身），以應對各個階段所面臨的困境或發展任務，並帶來資源擴大循環效果。本研究更進一步提出「開創是一系列資源化的過程」之論述，並據此研究發現提出理論與實務意涵。

In recent years, returnee youth entrepreneurship has garnered widespread attention across various sectors, yet less so in academic research to date. This study explores the processes of returnee youth entrepreneurship from a resourcing perspective through a case study of the founder of The Kids From Lukang. Employing grounded theory in the collection and analysis of qualitative data, this study identifies a process of returnee youth entrepreneurship framed as a series of resourcing processes and outcomes. The process included four stages: the exploration stage, co-growth stage, business model development stage, and impact expansion stage. Each stage corresponds to a specific resourcing schema (participating, connecting, living, and co-creating), which guide returnee youth entrepreneurs in leveraging various potential resources (space, community partners, project outcomes, and the entrepreneur themselves) through intersubjectivity in resourcing strategic actions (gaining legitimacy, repurposing, and expanding participation) to address the predicaments or developmental tasks at each stage. This approach also resulted in ampliative cycles of resource expansion. Furthermore, this study posited that entrepreneuring is a series of resourcing processes. Theoretical and practical implications were proposed according to the research findings.