花蓮石藝商品區位的空間結構與地景

The Spatial structure and landscape of Art Stone's commercial location in Hualien

花蓮地區是全臺石藝商品最為密集展售市場，卻極少論述石藝產業空間分布的經濟與社會關係，本研究特別經由地質基礎、在地文化、產業、經濟活動等綜合因素，使複雜的岩材在當地市場的應用有了新的詮釋，並透過田野實察、商業地景與參考Lösch市場區位理論：以市場需求空間變化作為區位變數，進行對市場區位體系解釋的分析。研究發現花蓮透過文化創作、全球石材產業鏈、地質原料區位與觀光遊憩市場造就藝術產業，形成在地強烈的特有石藝商業地景。由地質性岩類的商品性價值、商業區位與地景，透過技術呈現在花蓮的文化與空間經濟，其脈絡具有全球性與在地性、地質環境與人文經濟活動密切的特定關係。通過分析商業地景中石藝零售企業的動態，獲得商業數量，規模和位置，從中心性區辨商品性的轉變，以界定變化差異中介的距離、體積、種類與價格變項。存在商品性與市場隨觀光路線與中心性變化而轉變的性質，石藝商業運作以獲取最大淨利，轉變投資商品標的以符合市場需求，乃基於特定人文活動旅遊性質，及岩材商品，受制約於對地租與市場的敏銳反應。被空間變化交叉影響的各種區位異質性狀態，對“Zone of preticabity”商品適宜性範圍，出現擺盪位置變化差異的性質，使商品性質轉化原地租均衡曲線的變化規則，受到重新調整。並建議相關單位與業者，必須建立日常的市場與消費地理，確保不被劇烈浮動與脫離市場機制的風險，過於衝擊。

Hualien houses the densest market of stone art products in Taiwan, yet little of the relations between the industry’s spatial distribution and social economy were discussed. However, with the geological features, local cultures, the stone industry’s involvement, and economic activities considered, a new interpretation of the market of sophisticated stone application arises. Through field observation, commercial landscape and reference to Lösch's market location theory: Taking the spatial changes in market demand as spatial location variables, the analysis of the interpretation of the market location system, the study found that Hualien through cultural creation, the global stone industry chain, the location of geological raw materials and the tourism market have created the art industry, the unique stone art commercial landscape is formed in the local area. For the first time, the commercial value, commercial location and landscape of geological rocks are presented in Hualien's culture and space economy through technology. Its context has a close specific relationship between global and local, geological environment and humanistic and economic activities. By analyzing the dynamics of stone art retail enterprises in the commercial landscape, we can obtain the commercial quantity, scale and location, and distinguish the change of commodity from the centrality. The mediators that define variation differences are distance, volume, type, and price variables. Existence of commodity and market changes with the change of the centrality of the sightseeing route, stone art business operation to capture the maximum net profit. The transformation of investment commodity targets to meet market demand is based on the tourism nature of specific cultural activities, and rock commodities are restricted by the keen response to land rent and the market. The various location heterogeneity states affected by space are readjusted to the "Zone of predictability". The nature of the difference in the change of the swing position, the change rule of the equilibrium curve of the original land rent in the transformation of the property of the commodity, is subject to readjustment. It is also suggested that relevant units and industry enterprises must establish a daily market and consumption geography to ensure that they are not overly impacted by the risks of violent fluctuations and departure from the market mechanism.