英文摘要 |
Internet of things (IoT) technology has caught much attention of the society while it creates much application opportunity in service innovation. How to properly generate good service innovation by incorporating IoT technology becomes an important issue. This study proposes an integrative approach for creating and evaluating the service innovation. In the design phase, a new concept, pseudo actors, is included in a mapping method to highlight the roles of IoT technologies. In the evaluation phase, the analytic hierarchic process method is adopted for evaluating the alternative designs obtained from the design phase. At the end, an illustrative case of health care service is presented to demonstrate the application potential of the suggested approach and to provide useful suggestions for the case improvement. |