In line with low-carbon policies around the world, the government has promoted the Green Building (GB) and Green Building Material (GBM) labeling policy in Taiwan. First implemented in 2004, 1,888 labels had been certified for 13,595 products as of the end of 2017. Since 2006, the building code has required usage of 5% GBM products for the interior surface of public use buildings. The requirement was raised to 30% in 2009 and then to 45% of interiors and 10% of exteriors in 2012. Recently, the quality and reputation of GBM products have improved, and many consumers are requesting that GBM products be used in their private buildings as well. In this paper, we collected and analyzed statistical data of GBM labels to evaluate the GBM policy’s effectiveness. Furthermore, we summarized the connection between GBM and the GB labeling system set forth in the 2015 version of the manual to discuss the motivation for the building material industry. The number of effective products in the official database continue to increase, exceeding 2000 products in 2009, 3000 products in 2013, and 4000 products in 2015. At the end of 2017, these effective products consisted of 87.2% healthy GBM, 10.4% recycled materials, 6.7% high-performance, and 0.2% ecological products. This percentage distribution clearly indicates that the health issue has been highly emphasized and represents the development trends of the building material market in Taiwan. Within the health category, wall panels and paint occupy 40.4% and 40.2%, respectively, followed by flooring with 14.1%, and 5.3% cumulatively for ceilings, sealing, and adhesives. The GBM Labeling System is properly coordinated with the GB evaluation system in all indicators, thus providing a strong driving force for the green built-environment market. Nevertheless, the policies can be further integrated and applied to the development of smart eco-cities in subtropical zones.