It has been an important issue of behavior finance to test whether risk preference affects investment decision. Using Taiwan Stock Exchange Capitalization Weighted Stock Index (TAIEX) options data from 2002 to 2007, this study shows that people’s propensity to gamble and their investment decisions are correlated. At an aggregate level, individual investors relative to institutional investors prefer options with lottery features. Using five methods that Kumar (2009) proposed to capture an investor’s preference for lottery-type TAIEX options, the results demonstrate that some socioeconomic factors induce greater investment in lottery-type TAIEX options. In the time-series regression, the demand for lottery-type TAIEX options increases during economic downturn. Collectively, these results indicate that lottery-type TAIEX options attract similar socioeconomic people and economic environment influences the demand for lottery-type TAIEX options.