以社會支持觀點探討使用者在網路社群的幸福感－－以Facebook為例

本研究以社會支持理論來探討當使用者在使用社群網站時，是否會影響其幸福感，本研究以Facebook 的使用者為研究對象，採用問卷調查法，以網路問卷發放，樣本回收為200 人，以SmartPLS 分析其模型後，發現Facebook 之工具性支持對幸福感之三個面向(身心健康、自我肯定及生活滿意)有顯著的影響，Facebook 之訊息性支持對於幸福感之生活滿意也有顯著的影響。建議Facebook 可增加對於「情緒性」的社會支持相關功能，例如心情圖片等，讓使用者較容易表達內心的感受，並且加強保密性方面的功能，讓使用者不會擔憂自己在Facebook的隱私曝光。

This study is to investigate the relationships between using social network websites and perceived well-bing. Facebook users were used as our subjects. Online survey was adapted and 200 valid questionnaires were collected. SmartPLS was applied to construct the model diagram. The results revealed that the instrumental support of Facebook had significant impacts on the three dimensions of well-being (mental and physical health, self-affirmation and life satisfaction). Additionally informational support of Facebook had a significant impact on life satisfaction. We suggested Facebook to improve emotional functions, such as pictures to present emotion, letting users express themselves easily. The functions of ensuring privacy also need to be provided to let users feel free from privacy leaking.