中文摘要 |
本研究目的在探討以行動博物館作為文化平權工具的可行性。藉由每一次的補救性評量瞭解觀眾對行動博物館的看法,及觀眾對不同展示模組滿意度的差異,以作為未來行動博物館模組設計或修正的基礎。基於本研究主題的探索性質,本研究採量化的問卷調查與質化的無結構性觀察研究。問卷的量化分析工具為信度分析、單一樣本t檢定、獨立樣本t檢定、變異數分析。質化的無結構性觀察法則是對活動進行中的觀眾進行觀察和記錄。本研究期間共計展示112場次,回收1,665份有效問卷。量化結果顯示不同性別或年齡的觀眾,對不同展示模組某些問項的滿意度或同意度,會有顯著的差異。經由無結構性觀察研究,本研究發現貼近觀眾生活經驗、互動科技、體驗式活動、有系統的知識呈現方式確實能吸引觀眾的目光。後續研究可以進一步用量化的方式去瞭解觀眾對不同互動科技、體驗式活動的滿意程度,以作為未來行動博物館規劃設計的基礎。
The objective of this study is to explore the possibility to achieve the cultural equality through the mobile museum. By conducting a remedial evaluation for every time of exhibition, we can understand the visitors' satisfaction levels and how they are affected by the presentation modules. Through the results of this study, we are able to redesign the modules or modified the program for the future exhibitions. Due to the experimental nature of this research topic, the study employs both quantitative and qualitative analysis using a Questionnaire and an Unstructured Observation. Statistical analysis is used for quantitative research including Reliability Analysis, One-Sample T Test, Independent-Samples T Test, Analysis of Variance. In the Unstructured Observation, we observe and note down the visitors' behavior. The study includes 112 exhibits with 1,665 responses collected. The result shows that the different presentation modules employed by New Taipei City Mobile Museums have significantly different effects on the satisfaction levels of visitors from varying demographics. The study also finds that clearly organized information coupled with the utilization of interactive technology as well as the experiential activities is the ideal method of capturing visitor's attention by making subject matters more relatable and interesting. To improve the mobile museum program for the future exhibitions, further studies can be conducted to examine the correlation between visitors' satisfaction levels and the utilization of interactive technology as well as the experiential activities in mobile museum. |