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篇名
A Study of Mobile Payment Behavior in Four Countries
作者 Ørjan Elverum Holm (Ørjan Elverum Holm)Shangchia Liu (Shangchia Liu)Gwo-Hau Ding (Gwo-Hau Ding)
英文摘要
This paper examines the growth, possibilities, and limitations of mobile payments and analyzes global trends and consumer behavior across three continents (Europe, Asia, and North America). It considers four case studies (in the United Kingdom, Germany, China, and the United States) pertaining to different methods of payment for goods and services, particularly with regard to mobile payments. A detailed analysis compares similarities and differences between the two countries in Europe, which are dominant regional players; and between the two dominant global players (the United States and China). The paper also examines mobile payment behavior on a continental level.
起訖頁 349-384
關鍵詞 Mobile paymentsconsumer behaviormobile commerce
刊名 International Journal of Business and Information  
期數 201809 (13:3期)
出版單位 International Business Academics Consortium
該期刊-上一篇 The Value and Risk of Curated Shopping: Online Consumer’s Choice
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