博物館展示淺論

The Introduction of Exhibition in Museum

約十二年前進入博物館開始學習做「博物館人」之時，正是台灣博物館事業剛萌芽之際，當時由於政府大力於各地方興建不同類型博物館，使得民眾對於博物館印象漸有改觀，但大部份還停留在博物館是放置古物的地方，因此台中國立自然科學博物館的開放，令人耳目一新。博物館不僅是陳列古物之處，也能如遊樂園一般，只是遊樂形式真有教育之目的，此「寓教於樂」的展示形式，成為現代博物館最有利的行銷工具，也讓舊與新的博物館形成了強烈對比。一般而言，博物館的主要功能分為蒐藏、研究、展示、教育等四項。早期博物館是以蒐藏為重點，蒐藏品為主導的物件陳列，無所謂展示形式的強調與應用；然漸進受到博覽會、商展的影響，及普及社會教育之需，展示方法由單一陳列形式逐步發展出多樣且強調能與參觀者互動的展示。

Exhibition plays the role of transmission and communication in our daily life. In order to transmit the information, the media technique such as object, chart language, model, image and sound, light will be used in a specific time and space, so as to display the communication. Due to different purpose, target and venue, there are various methods and sizes of exhibitions. The exhibit ion in museum is noncommercial; it is mainly to create the best learning environment for visitors, i.e. a form of learning among amusements, hence a function of social education can be reached. In regard to the presupposition of education, its knowledge connotation comes from the results of collection and research. The exhibition objects can be the appropriate educational concept, method and marketing. The support behind the exhibition has diverse functions; it can be relatively well developed. The article aims at discussing the viewpoint of exhibition and its interaction between collection, research, education and marketing.