英文摘要 |
The internship system of the tourism department of a school will influence students' intention to get into the industry in the future, but few studies discuss travel agencies' cognition with regard to intern attitude and intern function. The major purpose of this study is thus to take Taiwanese travel agencies as the research object and investigate their cognition with regard to intern attitude and intern function. First, the authors discuss the internship system of tourism related firms. Second, the authors review the literature about intern function and the reason why travel agencies would like to provide off-campus internship opportunities. Third, a questionnaire survey was conducted among travel agencies to examine their cognition with regard to intern attitude and intern function. Finally, the research results indicate that. (1) Travel agencies believe that the best internship period is two months. (2) The reason why related enterprises are willing to provide internship opportunities to students is to make them learn more practical skills. (3) Entrepreneurs think that general function should be valued more than professional function. Computer skills are the most important with regard to the latter and cooperativeness is for the former. (4) The referrer as well as the school of the intern students are not key factors to influence whether they would be employed or not. (5) General travel agencies are more willing to provide internships while agencies in eastern Taiwan have a lower intention to give internship opportunities. |