多媒體光碟設計業界製作主管專業實務及其決策考量之初探研究

本研究旨於企業標竿的角度，研析資深製作主管在多媒體光碟設計的製作流程與管理實務，並探討他們在面對理想及現實相互衝突時，取得平衡的決策考量。本研究採質性研究方法，以深度訪談法為主，參與觀察法為輔，針對篩選出的資深多媒體設計主管詳作訪查。配合領域應用導向的特性，本研究將對業界的“最佳實務”有所透析，並對建立多媒體設計產學互動機制，以及發展本土性多媒體設計教育的理論基礎，有所推展。

This paper is aimed at exploring the professional practice and decision-making considerations of the expert producer in the multimedia design field based upon the theory of Benchmarking. The methods are adapted to this research including in-depth interview and participant observation under the naturalistic paradigm. The accomplishment of this study is expected to reach several research contributions: to develop a theoretical foundation for the domestic multimedia design education; to establish the information base of the best practice in the field; and to facilitate the cooperation between academic and practical fields.