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觀光與休閒管理期刊
Journal of Tourism and Leisure Management |
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| 202012 (8:2期)期所有篇 |
- 臺灣飯店業經營績效之分析與影響因素之檢視 The Analysis of Operating Performance of the Hotel Industry in Taiwan and the Investigation of the Impact Factors on Performance
- 以方法目的鏈探討Y世代旅行者選擇國外自助旅行目的地之研究 Use of Means-End Chains to Explore How Generation Y Travelers Choose Their Self-Help Overseas Travel Destinations
- 膠囊旅館服務品質與滿意度之關係探討 Service Quality & Customer Satisfaction for Capsule Hotel
- 實施HACCP之現況分析－以雙北市連鎖餐廳為例 Analysis of the Current Status of Implementing HACCP-Chain Restaurant of Taipei City and New Taipei City as Sample
- 影響環保組織公民行為的前因之研究：兼論心理契約的干擾效果 The Influence Factors on Organizational Citizenship Behavior for the Environment: The Moderating Effect of Psychological Contract
- 知名訂房網站資訊系統品質對消費者滿意度之研究 A study on satisfaction to use of information system quality of e-commerce of a booking website
- 一位浪子回頭高齡村長的生命敘事 The Life Narrative of an Elderly Prodigal Son Back to the Village Head
- 如何有效推廣賽車運動？ABC認知模式在多元運動行銷策略上的應用 How to promote motor sport effectively? An implication of the ABC cognitive model to multiple sport marketing strategies
- 國民旅遊補助與飯店住宿行為－以台灣東部旅客為研究標的 The Subsidy for Domestic Travel and Hotel Accommodation Behavior-Take Traveler in Eastern part Taiwan as the Research Object
- 利用整合科技接受模式探討便利商店APP之採用行為 Using UTAUT Model to Explore Convenient Store APP Adoption Behavior
- 陸客赴台自由行禁令對台灣觀光航空產業股價之影響 The Impact of Chinese Independent Travel Ban to Taiwan on Stock Performance - Evidences on Taiwan's Tourism and Airline Industries
- 影視節目觀光景點置入對涉入、地方依附與旅遊意願影響之研究 The Influence of Film Destination Placement on Involvement, Place Attachment and Travel Intention
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