森林旅遊恢復性環境感知對地方依戀的驅動機制研究

Driving Mechanism of Tourists’Perceived Restorative Environment on Destination Attachment

遊客地方依戀是旅遊目的地實現可持續發展的重要因素，但其內在心理驅動機制的探討仍有待深化。文中基於注意恢復理論，構建了恢復性環境感知、情感體驗、主觀幸福感與地方依戀之間的理論模型，以惠州南昆山森林公園爲例，採用結構方程模型進行了實證檢驗。結果表明：(1)恢復性環境感知是形成積極心理體驗（情感體驗與主觀幸福感）的重要前因；(2)主觀幸福感在恢復性環境感知與地方依戀之間發揮著關鍵仲介作用，而情感體驗的獨立仲介效應不顯著；(3)恢復性環境感知通過“情感體驗→主觀幸福感”的鏈式仲介路徑對地方依戀産生顯著影響。研究揭示了從環境感知到情感聯結的心理演進路徑，豐富並拓展了地方依戀的前因研究，爲森林旅遊景區提升遊客體驗、培育遊客忠誠度提供了實踐啓示。

Tourists' place attachment is fundamental to the sustainable development of destinations, yet its psychological driving mechanisms require deeper investigation. Based on Attention Restoration Theory (ART), this study constructs a theoretical model of the relationships among perceived restorativeness, emotional experience, subjective well-being, and place attachment. Taking Nankunshan National Forest Park as a case study, an empirical test was conducted using structural equation modeling (SEM). The results show that: (1) perceived restorativeness is a significant antecedent of positive psychological experiences (i.e., emotional experience and subjective well-being); (2) subjective well-being plays a key mediating role between perceived restorativeness and place attachment, whereas the independent mediating effect of emotional experience is not significant; (3) perceived restorativeness significantly influences place attachment through the chain mediating path of“emotional experience→subjective well-being”. This study reveals the psychological pathway from environmental perception to emotional connection, enriching and expanding the research on the antecedents of place attachment, and provides practical implications for forest tourism destinations to enhance tourist experience and cultivate tourist loyalty.