「藝術家的餐桌創作」之主題式旅遊類型分析──以飲食與藝術為另類文化觀光

“Artist’s Food-Table Works”as an Analysis of Types for the Thematic Travel―On the Alternative Cultural Tourism on“Food and Art”

現代化的餐旅、觀光和休閒產業隨社會需求不同，朝向精緻化、客製化的方案設計及充實「審美經驗」而發展。要獲得飲食之愉悅(pleasure)，必須從品味(taste)上充分滿足人的感官需求。當愉悅進入享樂(enjoyment)之際，將抵達「厥爽」(jouissance)的狀態，可能跨越自身極限。此刻，他彷彿被麻醉而經歷了顫慄(tremble)之瞬間，甚至逼近到厭惡(disgust)感的臨界。這就是傳統審美原則的三種表現。依此，一趟珍貴的文化藝術之旅，加上美好的餐飲享用，正是服務產業的一項創新。
當代人講求自由與享樂主義，若以「當代遊牧客」(the contemporary nomadic tourist)角色以及文化藝術的觀點來看，結合飲食為題材之規劃，可歸納出三種類型的「主題式餐飲旅遊」。如此規劃將能提升官能享受的品質和樂趣，既促成藝術表現與傳播，也開發其潛在商機。因此，本研究探討三種旅遊類型：首先是「淨化朝聖之旅」，還有「大自然饗宴之旅」和「狂歡刺激之旅」，這也都包含了上述諸審美原則之體驗，並提供以藝術結合「餐旅、休閒」之另類的(alternative)觀光方式。
以上所說感官享樂的旅遊類型，綜述如下：(1)具有精神、贖願或朝聖的「浸潤的愉悅」，(2)是悠遊於田園式「自然崇高的顫慄」，(3)則偏向於都會夜宴的「狂歡的快感」體驗。藉由審美原則之運用和比較分析，本文期望能提供以跨領域的旅遊專業養成之參考。

With the different needs of society, the modern catering, tourism, and leisure industries are moving towards a refined and customized design in program planning, that is, with the fulfillment of ''aesthetic sensation''. To obtain the ''pleasure'' of eating, one must fully satisfy his sensory needs regarding taste. When pleasure enters enjoyment, it will reach a state of ''jouissance'' and may exceed its limits. At this moment, he seemed to be anesthetized and experienced a moment of tremble, even approaching the edge of disgust. These are the three manifestations of traditional aesthetic principles. Accordingly, a precious cultural and artistic journey, coupled with wonderful dining enjoyment is an innovation in the service industry.
Now a day, we pursue freedom and hedonism. From the perspective of the role of ''the contemporary nomadic tourist'' and searching for culture and art, combined with thematized food planning, three types of ''themed dining tourism'' can be summarized. Such planning will enhance the quality and fun of sensory enjoyment, not only promoting artistic expression and dissemination but also developing potential business opportunities. Therefore, the so-called three types of tourism are first ''pilgrimage tourism of purification'', the second ''enjoyment tourism of nature'', and third ''stimulation tourism of carnival''. All these include the experience of the above aesthetic principles, providing an ''alternative way'' of sightseeing with artistic and leisure functions.
The types of tourism mentioned above for sensory gratification are summarized as follows: (1) ''immersive pleasure'' with spirituality, redemption, or pilgrimage, (2) leisurely travel in the pastoral style ''natural sublime and trembling'', (3) tend to The ''revel pleasure'' experience of urban night banquet. Through the application and comparative analysis of aesthetic principles, this article hopes to provide a reference for the development of cross-field travel professionals