Between The freedom of speech (or freedom of press) with privacy (or reputation), has always been the focus of offensive and defensive actions by both sides, often controversial constantly. This paper presents two cases to illustrate the actual malice rule of applicability. In addition, recent news reports often appear doubts of privacy violation question. The mass media often advocated freedom of press lead to arbitrary violated peoples privacy. In fact, there are limits of freedom of press, if it exceeds this limit, it could result in the violated of privacy, therefore, media self-regulation is extremely important.