比較文化研究としてのマルチモーダル表現様式の考察–印刷、平面メディアを中心に–

作為比較文化研究的多模式表達風格的思考──於印刷媒體及平面媒體為主（A consideration of multimodal expression style as comparative culture research: Mainly on printing, planar media）

在本論文中，我從比較文化研究的角度分析了表達視角的特點，重點研究了它的多樣性，並且考察了它仍然作為資訊主要來源的印刷媒體（平面媒體）的特點。我選擇了一家報紙作為印刷媒體的代表，選擇了一個門戶網站作為現代平面媒體的代表，從日本，台灣，韓國，中國大陸和美國挑選了一個具有代表性的例子進行比較。結果，日本和台灣這兩種流派成為一種類型。另外，韓國，中國大陸和美國可以被歸類為另一種類型。在報紙中，頁面的上，中，下軸，左右軸和隔室的方法作為比較的觀點出現，並且在門戶網站中，字元和視覺資訊的強調方法以及隔室的方法被認為是比較有意義的。這些設計中的差異被認為表明每個多式聯運表達的特徵反映了他們各自的社會，文化和歷史特徵。 In this thesis, from the perspective of comparative cultural research, I have analyzed the characteristics of the print media (planar media) which is still used as the main information source from the viewpoint of expression from the viewpoint of multimodality. I picked up a newspaper as a representative of printing media and chose a portal site as a representative of modern planar media, selected a representative example from Japan, Taiwan, South Korea, Mainland China and the United States and compared them. As a result, in both genres Japan and Taiwan could be classified as one type. Meanwhile, Korea, Mainland China, and the United States could be classified as another type. In the newspaper, the upper, middle and lower axes of the page, the left and right axes, and the method of compartment emerged as a viewpoint of comparison, and in the portal site the method of emphasis of character and visual information and the method of compartment were recognized as meaningful in comparison. Differences in these designs are considered to indicate the characteristics of each multimodal expression reflecting their respective society, culture and historical characteristics.