創意街區、飲食文化與都市再生：臺北市大稻埕迪化街美食地景與文創轉向

Creative blocks, gastronomy and urban regeneration: The Formation of Landscape of Gastronomy and Cultural Creative Industries in Dadaocheng in Taipei City

臺北市大稻埕迪化街一帶，近年來逐漸浮現文創工作者及其產業匯聚的趨勢。這些新的產業搭配迪化街連續的優美建築立面，與利於步行的友善空間尺度，成為吸引年輕人與觀光客到訪的熱門城市景點。每到週末假期，街區中湧入大量觀光人潮，影響所及，讓這個傳統街區產生新的變化，帶動周邊傳統商業模式跟著調整。依據文創法的相關定義，大稻埕迪化街區可謂為「創意聚落」。在「文化是好生意」的命題中，「文化」指稱特定區域或社群共享的文化資產。大稻埕曾經是臺灣茶業輸出國際的節點，為北部稻米集散地；這些產業轉型後，逐漸變成南北貨、中藥材與高級食材的批發重鎮，「年貨大街」美食地景儼然成為迪化街的代稱。那麼，在此街區的「文化創意事業」具體挪用創意和傳統智慧，藉以產生產值的是哪些文化產業活動與類型？同時，在迪化街創意聚落中，其街區累積的文化資產和歷史記憶，跟這些創意產業開發之間，是否有任何的聯結？本研究以近年來在迪化街區醞釀發展出來的文創產業景觀為起點，試圖從飲食文化美食地景建構，思考迪化街文化創意產業發展模式的可能性。亦即，立基於在地長期累積的文化資源作為想像、發展文創產業的基礎，思考在地文化資產的活用和文創產業間可能的聯結為何。

In these years, there are more and more creative workers and industries aggregated around the Dihwa Streets, Dadaocheng area in Taipei City. These trades embedded in the historic area, matching the beautiful facades in the street and the walkers friendly environments, all these elements make this area a popular place for tourists, especially the young. According to the “Law for the Development of the Cultural and Creative Industries”, the Dihwa Street is a so-called creative blocks. Under the proposition of “the culture is a good business”, the word “culture” means the cultural assets belong and shared by a certain group of people, so-called a community. Was there any cultural and historic resources of the area can be transformed into the material for the cultural and creative industries? Were there any connections between the traditional business and the newly developed industries? Since the area was a traditional wholesale market for foods, was the formation of its landscape of gastronomy implied the connections between the trades. The article took the process of the formation of landscape of gastronomy as a case study, to figure out if there is any possible connection or appropriations from the traditional food and Chinese medicine trades to the new cultural and creative industries. That is, the researcher suggested the local historic resources could be a rich material for the development of the creative industries. At the same time, the creative industries might help to support the conservation of local culture.