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中原企管評論
Chung Yuan Management Review |
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| 202104 (19:1期)期所有篇 |
- 連鎖加盟策略之初探：內部加盟或外部加盟？ An Exploratory Study on Franchise Strategy: Intrapreneurial Franchising or External Franchising?
- 華人社會之下的歡樂職場及其應用 Workplace Fun and its Application in Chinese Societies
- 家長式領導與倫理氣候如何促進公民行為：跨層次分析觀點 How Paternalistic Leadership and Ethical Climate Promote Citizenship Behavior: The View of Cross-level Analysis
- 文創商品使用意圖之探討──以Pinkoi 平臺為例 Exploring the usage intention of culture and creative goods-taking the Pinkoi for example
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